Cookie Policy

This policy explains how we use cookies and similar technologies on our website, your rights in relation to them, and how to manage your preferences

  • Last updated: 9 March 2026
  • UK GDPR & PECR Compliant
  • Healthcare / Clinic use

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, tablet, or mobile phone)
when you visit a website. They are widely used to make websites work efficiently, to improve the
user experience, and to provide information to website owners.

Cookies do not contain personally identifiable information on their own, but information we hold
about you may be linked to information stored in and obtained from cookies. Cookies are not
harmful to your device and do not carry viruses or malware.

Under UK law, the Privacy and Electronic Communications Regulations 2003 (PECR) and the UK General Data Protection Regulation (UK GDPR) require us to obtain your consent before placing any non-essential cookies on your device.

2. How We Use Cookies

We use cookies for the following purposes:

  • To make our website function correctly — some cookies are essential for you to be able to use
    our website and access its features.
  • To remember your preferences — so you do not have to re-enter information each time you
    visit.
  • To analyse how our website is used — so we can improve the content and experience we
    provide.
  • To support our advertising — so we can understand how visitors reach us and measure the
    effectiveness of any advertising campaigns.

 

We never use cookies to collect sensitive health information, and we take particular care to ensure

that any tracking used on our website is appropriate for a healthcare setting.

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

These cookies are essential for the website to function and cannot be switched off. They are
usually set in response to actions you take, such as setting your privacy preferences or filling in
forms.

Cookie Name Duration Purpose hmdg_cookie_consent 180
days Stores your cookie consent preferences so you are not asked
again on every visit. PHPSESSID Session Maintains your session whilst browsing the website. Deleted when you close your browser. wordpress_logged_in_* Session WordPress authentication cookie — only set if you log into the
website.

3.2 Functional Cookies

These cookies enable enhanced functionality and personalisation. If you do not allow these
cookies, some features may not work as intended.

Cookie Name Duration Purpose wp-settings-* 1 year Stores user interface preferences such as text size and layout.

3.3 Analytics Cookies

These cookies allow us to count visits and understand how visitors move around our website. All
information collected is aggregated and therefore anonymous. These cookies are only placed with
your consent.

Cookie Name Provider Duration Purpose _ga Google
Analytics 2 years Stores user interface preferences such as text size and layout. _ga_* Google
Analytics 4 2 years Used to persist session state across pages. _gid Google Analytics 24
hours Registers a unique ID to generate statistical data on
how you use the website. _gat Google Analytics 1 minute Used to throttle request rate to Google Analytics.

3.4 Performance Cookies

These cookies collect anonymous information about how visitors use our website to help us
improve website performance and user experience.

Cookie Name Provider Duration Purpose gat_gtag_* Google Tag
Manager 1
minute Throttles the request rate when using Google Tag
Manager.

3.5 Marketing & Advertising Cookies

These cookies are used to deliver adverts more relevant to you and your interests and to measure
the effectiveness of advertising campaigns. These cookies are only placed with your consent.

Healthcare Note: We do not use marketing cookies to target individuals based on health conditions,
medical history, or any sensitive personal data. Any advertising activity is limited to general
awareness of our services

Cookie Name Provider Duration Purpose _gcl_au Google Ads 90 days Used by Google AdSense to experiment with
advertisement efficiency. _gcl_aw Google Ads 90 days Stores the click attribution information for Google Ads conversion tracking _gac_* Google Ads 90 days Contains campaign-related information for the user. IDE Google
DoubleClick 1 year Used for targeted advertising and to measure
conversions

4. Google Consent Mode v2

Our website uses Google Consent Mode v2, which adjusts the behaviour of Google tags based on
your consent choices.

  • If you accept analytics or advertising cookies, Google tags will collect and send data as normal.
  • If you reject cookies, Google tags will operate in a privacy-safe mode — no cookies are placed
    and no personal data is sent, but anonymised, aggregated data may still be used by Google to
    support conversion modelling.

We have configured the following privacy settings as defaults, regardless of your consent choice:

  • ads_data_redaction: true — advertising identifiers are redacted when consent is denied.
  • url_passthrough: true — booking source information is passed via URL rather than cookies
    where consent has not been given.

5. Third-Party Cookies

Some cookies on our website are set by third-party services. We do not control these third-party
cookies. The main third parties whose cookies may be present on our website include:

  • Google LLC — analytics, advertising, and tag management. Privacy policy:
    policies.google.com/privacy
  • Writeup — our online booking platform. When you click “Book Now”, you are directed to Writeup’s website and their own cookie and privacy policies apply.

We recommend that you review the privacy policies of any third-party services you interact with
via our website.

6. Your Rights and Choices

Under UK GDPR and PECR, you have the right to:

  • Withdraw consent at any time by clicking the cookie icon at the bottom-left of any page on our
    website.
  • Access information about which cookies are placed on your device.
  • Object to processing of your personal data collected via cookies.
  • Request erasure of personal data collected via cookies by contacting us directly.

Withdrawing your consent will not affect the lawfulness of any processing carried out before you withdrew it.

6.1 Managing Cookies in Your Browser

You can also control and delete cookies through your browser settings:

You can also opt out of Google Analytics across all websites by installing the Google Analytics Optout Browser Add-on.

7. How Long Does Consent Last?

When you make a choice about cookies on our website, we store your preference for 180 days (6
months). After this period, we will ask for your consent again. This is in line with guidance from the
Information Commissioner’s Office (ICO).

If we make significant changes to this Cookie Policy or to the cookies we use, we will ask for your
consent again regardless of when you last provided it.

8. Legal Basis for Processing

Our use of cookies is governed by the following UK legislation:

  • Privacy and Electronic Communications Regulations 2003 (PECR) — requires us to obtain
    your consent before placing non-essential cookies on your device.
  • UK General Data Protection Regulation (UK GDPR) — governs the processing of any personal
    data collected via cookies.
  • Data Protection Act 2018 — supplements the UK GDPR and provides the domestic legislative
    framework for data protection in the United Kingdom.

The legal basis under UK GDPR for non-essential cookies is consent (Article 6(1)(a)). Strictly
necessary cookies are placed on the basis of legitimate interests in ensuring the basic technical
operation of the website.

9. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use,
changes in technology, or changes in applicable law. When we make material changes, we will
update the “Last updated” date at the top of this page and, where appropriate, seek fresh consent
from visitors to our website.

We encourage you to review this policy periodically to stay informed about how we use cookies.

10. Contact Us

If you have any questions about this Cookie Policy, or if you wish to exercise any of your rights in
relation to cookies and personal data, please contact us:

To get in touch with us regarding this Cookie Policy or to exercise any of your data protection rights,
please visit our Contact page on our website where you will find all the ways to reach us.

If you are not satisfied with our response, you have the right to lodge a complaint with the
Information Commissioner’s Office (ICO):

  • Website: ico.org.uk
  • Helpline: 0303 123 1113
  • Address: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, SK9 5AF

 

Cookie Policy · Last updated 9 March 2026

UK GDPR · PECR · Data Protection Act 2018

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Ben
Williams

BSc MSc MCSP HCPC
Didcot Clinic

Ben is a Senior Chartered Physiotherapist with a background in Sport and Exercise Science. 

He takes an analytical approach with all of his patients and loves the fact that we allow enough time for this in all of our appointments. He’s calm, caring and witty. 

He’s also a rapid road cyclist! Having raced competitively in regional and national events since 2017.

Ben currently works in our Didcot clinic.

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Contact Us

Jamal

Jamal
Ofori-Adu

BSc MCSP HCPC
West Hampstead Clinic.

Jamal is a Chartered Physiotherapist with a specialist clinical interest in musculoskeletal and sports injuries. He has worked in various clinics and led teams within the NHS and private practice. Along the way, he has honed his skills in the assessment and management of back pain, shoulder injuries and lower limb injuries. He combines his extensive experience with a passion for strength and conditioning, along with current research evidence, to inform his clinical decision making. He has a wealth of physiotherapy knowledge and he’s able to impart this in a pragmatic and honest fashion. He enjoys being active, plays football at semi-professional level and also enjoys creative arts, music and travelling. Jamal currently works in our West Hampstead clinic.

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Dr Gurhan

Dr Gurhan
Kayihan

BSc MSc PhD MCSP HCPC
Didcot Clinic

Gurhan is a Chartered Physiotherapist and Sport Scientist with extensive experience in elite sport, the NHS and within the academic sector. After qualifying as a physiotherapist in 2003, he went on to obtain a masters degree before completing his PhD in Sport and Health Science in 2012. Alongside working within musculoskeletal clinics, he has worked internationally with the Turkish National Amputee Football team, lectured within universities and has conducted numerous research studies looking into exercise and lower back pain among other subjects.

Gurhan’s research background enables him to utilise current scientific evidence as well his broad clinical knowledge to help people manage persistent pain and recover from acute injuries. When he isn’t working in the clinics or consulting for scientific journals, he likes to spend time with his family, hiking, doing martial arts and collecting old coins. 

Gurhan currently works in our Didcot Clinic.

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Andreas

Andreas
Georgoulas

BSc MSc MCSP HCPC
Oxford Clinic

Andreas is a Chartered Physiotherapist and Kinesiotherapy specialist with extensive experience in private practice and elite sport. He has over a decade of experience working with professional athletes including track athletes, basketball players and the Olympic Rhythmic Gymnastics Ensemble. He is particularly proud of his work with the Greece National Athletics Elite Marathon Team. As a result, Andreas has developed expert sports injury rehabilitation skills alongside a wide range of treatment modalities. Outside of elite sports, he also has experience in post-operative rehabilitation, musculoskeletal disorders and elderly rehabilitation. Having completed his undergraduate training at Queen Margaret University, he then completed a masters degree in Musculoskeletal Rehabilitation in 2022. In his spare time, he enjoys athletics, basketball, cross fit and paint balling. Andreas currently works in our Oxford clinic.

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Adelina Florea

Adelina
Florea

BSc MSc MCSP HCPC
Oxford Clinic

Adelina is a Chartered Physiotherapist with a wealth of private practice experience covering a range of specialties including musculoskeletal, cardiovascular and post-operative recovery. Alongside her rehabilitation knowledge, she deploys an array of manual therapy techniques. Adelina likes to combine her passion for scientific research with a person centred approach and draws upon her elite sports experience when devising exercise programmes for patients. To build on her undergraduate physiotherapy degree, she completed a masters degree in Implants, Prostheses and Biomechanics in 2016. Adelina has become a very popular member of our team among our patients and the other team members and her diary is often booked up a week in advance. Outside of work, she enjoys reading, writing, hiking and gardening. Adelina currently works at our Oxford clinic.

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Goals

Once you have a working diagnosis for your injury, we’ll guide you through a staged rehabilitation plan which is targeted towards your exercise goals. Whether you want to return to running, weight-lifting or gardening, your rehabilitation plan will reflect this and your physiotherapist will always keep your goals in mind when treating you. Rather than just treating your symptoms, our holistic approach will get you back to your best, but even fitter and more resilient than before. That’s how we keep you doing what you love doing without re-injuring yourself.
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Time

You won’t be in and out of the door within half an hour. We allocate 65 minutes for every appointment. Most initial appointments last 55-60 minutes and follow-up sessions tend to take-up 45-50 minutes. This allows your physiotherapist plenty of time to focus on you, build a tailor made plan and write-up your notes without encroaching on your face-to-face time.
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Ethos

We are committed to providing evidence based physiotherapy with the aim of demystifying the world of sports injuries and therapy. We understand that you’ve probably been through the mill with multiple therapists using all sorts of electrical gadgets and gizmos, so we won’t overcomplicate your recovery with modalities that aren’t proven to work. What we will do is take a pragmatic approach, using our extensive clinical experience alongside the best available scientific evidence to treat you effectively and get you back to your favourite sports or activities.
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Evidence

We are committed to providing evidence based physiotherapy with the aim of demystifying the world of sports injuries and therapy. We understand that you’ve probably been through the mill with multiple therapists using all sorts of electrical gadgets and gizmos, so we won’t overcomplicate your recovery with modalities that aren’t proven to work. What we will do is take a pragmatic approach, using our extensive clinical experience alongside the best available scientific evidence to treat you effectively and get you back to your favourite sports or activities.
Book Now